3/31/09

Prospecting With Flyers

Flyers can be printed to introduce yourself and your business to others. Flyers are easy to design and relatively inexpensive to reproduce.

Give flyers to individuals with a personal note saying, "I just wanted to let you know I've started my own Watkins business. I'll be calling you to arrange a time to give you a free catalog and sample."

Give extra flyers to your close friends and family members. Tell them to write their names on the back of the flyer and hand them out. If anyone calls you after seeing a flyer, you'll give your friend/family member a free product.

Post flyers in Antique shops.
Post flyers in Health clubs.
Post flyers in Restaurants and cafes.
Post flyers on Community bulletin boards (grocery stores, apartment foyers or mail areas, churches, businesses).
Post flyers in Laundromats.
Post flyers in Schools.

Create seasonal flyers. (Refer to highlights catalog for seasonal themes and associated products)
January… New Year's Resolutions
February… Valentines day (products or earn extra money)
March and April…Spring-cleaning and Get a Tax break by starting your own business.
etc.

People join Watkins for many different reasons; use the change of seasons to help you focus on different motivations for starting a Watkins Home-based Business.



http://www.watkinsonline.com/ddemell

Increase Your Sponsoring Opportunities with the Internet

Using the Internet to promote your business is a very smart and clever thing to do. Some of the ways you can sponsor opportunities over the Internet include:

Free Classiied Ads.
Simply type "free classified" in any search engine and you will receive hundreds of sites. These ads need to be placed daily to keep them fresh in the viewer's eyes.

Join discussion groups to meet people and introduce your Watkins business. Many Internet service providers have groups for their customers. You also can go to www.egroups.com and check their thousands of groups, or check newsgroups, which are similar to discussion groups.

Put your Website address and your email address on your business cards, flyers, and any other business communication. Let people know how they can reach you, and then make sure you share your business card with everyone you meet.

Attend chat groups with other network marketers. Many companies offer these weekly chats on their sites. Make sure you let people know who you are.

Ask other websites you're familiar with, especially local businesses to place a link to your website.

Look for websites that list local businesses.

The Internet is just one of many ways that you can promote your business. The more you can promote your business, the more people will know who you are.



http://www.watkinsonline.com/ddemell

Natural Skin Care Glossary of Terms

1, 4 Dioxane:
This chemical appears as an accidental byproduct of ethoxylation and can contaminate personal care products.

Acrylates:
A strong irritant that is used as a thickening agent.

Chemical Sunscreen:
Chemical sunscreens absorb UV radiation, rather than physically blocking radiation. Increased exposure to the sun without proper protection may lead to skin irritations and cancer.

Diethanolamine (DEA) / Triethanolamine (TEA):
DEA and TEA are chemicals commonly used in cleansers, hair color, moisturizers and creams. These compounds can react with other nitrites during manufacturing or while sitting on the shelf. This reaction leads to the formation of nitrosamines, which are potential carcinogens.

Formaldehyde:
This is an inexpensive preservative and disinfectant that is found in thousands of cosmetics and personal care products. It is a strong skin irritant that is known to cause eye, throat and nose irritation as well as skin rashes, headaches and dizziness. This ingredient is also a suspected carcinogen (proven to be a carcinogen in animals).

Parabens:
Parabens (Methyl, Propyl, Butyl and Ethyl) are chemical preservatives that are used to inhibit microbial growth which extends the shelf life of a product. Found in numerous products like shampoo, conditioner, lotion, cleansers etc. . . these ingredients are known to cause allergic reactions, skin rashes and be toxic.

Petro-Chemicals (Petrolatum, Mineral Oil, Paraffin):
These nonrenewable byproducts come from crude oil and are typically found lip balms and moisturizers. While sitting on skin, these products form a film and suffocate skin cells. They may also contain low levels of Polycyclic Aromatic Hyrdocarbons which are suspected carcinogens.


Phthalates:
Sometimes used in fragrances as a carrier to blend liquids and oils, this chemical compound is also used to increase the flexibility in plastic. Known to also be an irritant and carcinogen.

Propylene Glycol:
This synthetic ingredient is made from nonrenewable fossil fuels and is used in personal care products as a humectant. Propylene Glycol is known to be a skin and eye irritant, causing allergic reactions and acne. Propylene Glycol is also used in anti-freeze, brake fluid, paints and detergents.

Sulfates (Sodium Lauryl/Laureth Sulfate):
This detergent, degreaser and emulsifier is used in numerous personal care products and is considered one of the more dangerous. SLS can react with DEA and TEA to form the carcinogen, nitrosamine. This harsh skin irritant strips skins natural moisture and can penetrate eyes and tissue, making it especially harmful to infants and children. Used in strong concentration, SLS is will degrease motors and clean garage floors.

Talc:
This soft mineral can often be contaminated with asbestos has been linked to ovarian and lung cancers and is used in numerous cosmetics.



http://www.watkinsonline.com/ddemell

3/30/09

Natural Home Care Tips

Make cleaning an experience, not a chore! Put on music you enjoy, wear comfortable clothing and take pride in your work. Be sure to admire your efforts when you’re done.

All Around the House

Cluttered surfaces interfere with cleaning and dusting. Control clutter on a daily basis so the task never gets overwhelming. Microfiber cloths are a great way to lessen your impact on the environment. No more roll after roll of paper towels. The fibers trap dust instead of lifting it back up into the air.

Always keep all cleaning supplies out of reach of children and pets. Spray a small amount of Watkins Natural All- Purpose Cleaner on a soft cloth and gently rub cloth over switch plates to remove smudges and fingerprints.

Never dust using a dry towel, this method will only relocate dirt into the air or onto the floor. For optimal dusting, lightly dampen a micro fiber cloth or paper towel with Watkins Natural All-Purpose Cleaner.

To naturally clean your microwave place a bowl of water with a few drops of lemon juice in the microwave and run on high for one minute. Next spray Watkins Natural All-Purpose Cleaner on the surface and wipe away crusted food and grease.

To clean ceiling fans, use a long-handled brush dampened with Watkins Natural All-Purpose Cleaner.Clean appliance knobs, cracks and grooves with a cotton swab dipped in Watkins Natural All- Purpose Cleaner. Before cleaning any appliance please remember to unplug it.

Kitchen

Soaking tough stuck on foods prior to washing will help the food lift and rinse away easily. Remember to scrape dishes of excess food before adding them to your dish water .
Stacking a few dishes in the sink at a time allows dishes a few minutes of soaking time while you work on washing another dish.

Allowing aluminum to soak while dishwashing can darken the finish. A lint free cloth is ideal for drying silverware. Running a fully loaded automatic dishwasher can save hundreds of gallons of water when compared to hand washing.

Loading the dishwasher properly will save time and help conserve energy.When purchasing new appliances look for the Energy Star label, which ensures the appliances are energy-efficient.

Always scrape any left over food into the trash before loading plates into the dishwasher. Maintaining your dishwasher properly will keep it at peak energy efficiency.

Living Room

Keep antique wood out of direct sunlight to keep it from bleaching.

Bathroom

A small scrub or tooth brush will help clean grout and corner areas. Never use an abrasive on acrylic or fiberglass bath tubs.

Immediately attend to a dripping faucet or fixture. Ignoring this problem can waste a lot of water!


For severe toilet bowl stains, allow cleaner to sit on bowl surface while you clean other surfaces. Be sure to apply cleaner up under the rim of your toilet bowl. Cleaning the toilet doesn’t have to be a dreaded task. Routine maintenance will make the job much easier.

Laundry

Place laundry hampers in every room where people change clothes.
Clean plastic hampers regularly with Watkins Natural All-Purpose Wipes.
Always check clothing labels for care instructions. Check and empty pockets before putting clothing into the washer.
Never overload the washer or dryer.
Clean the lint filter between every load.






http://www.watkinsonline.com/ddemell

Natural Home Care Glossary of Terms

Ammonia:
When inhaled, ammonia can lead to bronchitis or pneumonia with repeated exposure. Commonly found in window cleaners.

Benzene:
Also known as benzol, bezole, benzene, this chemical is commonly found in detergents and furniture polishes. This chemical is a petroleum derivative and classified as an air pollutant by the Clean Air Act.

Boron:
Primarily used for stain removal, boron is a synthetic chemical used as a performance booster and a preservative.

Butyl Cellosolve:
This synthetic solvent and grease cutter is a skin and eye irritant. Short-term exposure can cause headaches, dizziness and lightheadedness. This chemical is commonly found among all-purpose cleaners, degreasers, window cleaners and a wide range of other cleaning products.

Chlorine:
This chemical is a powerful respiratory irritant that can be fatal when inhaled. Commonly used for disinfecting.

Diethylene:
A synthetic surfactant used to neutralize acids. Often reacts with other nitrites while sitting on the shelf. This reaction leads to the formation of nitrosamines, which are potential carcinogens.

Dyes:
Synthetic colorants used to pigment cleaning products most commonly found in window and all-purpose cleaners.

Formaldehyde:
This is an inexpensive preservative and disinfectant that is commonly found in air fresheners and disinfectants. This known carcinogen can severely irritate skin, eyes, nose, throat and lungs. Exposure to formaldehyde can lead to skin allergies and asthma attacks.

Isopropanol:
This is a petroleum-based solvent commonly found in window cleaners. Long-term exposure can irritate skin, eyes and may cause redness or itching. Short-term exposure can lead to headaches, dizziness and lightheadedness.

Kerosene:
A petroleum distillate that can damage the lungs and is commonly found in furniture polish.

Mineral Spirit:
A general solvent and synthetic degreaser commonly found in all-purpose cleaners, window cleaners and liquid dish soap. Also contains toxic aromatic compounds.

Petrochemical:
These nonrenewable byproducts come from crude oil and may also contain low levels of Polycyclic Aromatic Hyrdocarbons which are suspected carcinogens.

Phosphate:
Commonly found in laundry detergents and automatic dishwashing detergents these water-softening mineral additives are a major water pollutant leading to the overgrowth of algae in lakes and streams.

Phosphoric Acid:
This chemical is an aggressive acid-based surfactant commonly found among toilet bowl cleaners. This eye, skin and respiratory irritant is also classified as an air pollutant under the Clean Air Act.

Phthalates:
Often used in fragrances as a carrier to blend liquids and oils, this chemical compound is also an irritant and carcinogen.

Propylene:
This synthetic ingredient is made from nonrenewable fossil fuels and is commonly found in all purpose cleaners, window cleaners and tub & tile cleaners. Propylene glycol is also used in anti-freeze, brake fluid, paints and detergents.

Glycol:
Commonly used in a variety of soaps for sudsing this chemical is a known skin and eye irritant.

Sodium Lauryl Sulfate:
This chemical is the core ingredient in most conventional sudsing products such as liquid hand soap, dish soaps and laundry detergents. This synthetic solvent breaks down grease and can cause skin and eye irritation.

Sulfuric Acid:
A corrosive that can cause burns or eye damage. Commonly found in toilet bowl cleaners and drain cleaners.



http://www.watkinsonline.com/ddemell

The ABC's of Booking a Party Successfully

A = Attitude.
Your positive attitude and enthusiasm makes all the difference.
What do you love about your products? What are you passionate about? Share this with your potential hostess.
Having a full calendar is the key to year round business.

BE CONFIDENT about what your company’s hostess rewards program is. Know it like the back of your hand. Remember, you are offering a GREAT SERVICE to your hostess and her guests when you bring your wonderful products into her home. It is a fun, interactive shopping experience and you are knowledgeable and experienced with your products.

Be enthusiastic – don’t dwell on negatives.

Be professional by making time for your business. Treat it like a business and NOT a hobby.
Make being a hostess easy by offering excellent customer service.

B = Building Rapport.

1. "The getting-to-know-you phase of selling that is highly crucial" – Tom Hopkins.
2. It is ALL about them and NOT about you. Be OTHER CENTERED. Here are some good rapport building questions.
a. Do you work outside the home? What do you do?
b. Do you have children (grandchildren)? How old are they?
c. Have you ever seen our products before?
d. What kinds of things do you like to do?
e. Are you going on vacation this year? What plans do you have?
f. What do you enjoy doing in your free time?

Ask good questions that allow you to establish common ground. By listening carefully to the answers you are given and taking a sincere interest in the other person, your conversation will flow freely and naturally.

C = Connecting with PHONE POWER!

Smile! They can’t see you but a smile comes through loud and clear over the phone.
Set aside uninterrupted time to make your telephone calls.
Ask if they have a moment to talk and be true to your word – don’t keep them too long.
Give a reason why booking a party NOW is the best time – examples:
Sale
Special hostess promotion
Upcoming holiday
Time of year (winter doldrums, spring specials, summer fun, fall holiday shopping) – you decide!


Thanks for respecting our copyright by including our company information when you share these tips with others.Copyright 2009 by The Success Factory All Rights Reserved



http://www.watkinsonline.com/ddemell

3/29/09

30 Creative Things to do With Biz Cards

30 Creative things to do with your Biz Cards On the Back

1. Print a team's sports schedule on the back. Fans will keep them handy and keep your name in front of them.

2. Print a special discount offer or coupon on the back. People will keep it because they intend to use the coupon.

3. If you do seminars, print key principals on the back. Your attendees will refer to them later and think of you.

4. Hand write on the back your "unlisted" 800 number. This adds value to your card, making people keep it longer because they don't want to lose the special number.

Ad Specialties

5. Make the business card the ad specialty: Print your company information on letter openers, CD openers, magnets, pens, highlighters, keychains, mousepads, mugs, luggage tags, and other items that people will keep because they are useful.

6. Attach a business card to an ad specialty: For example, give business card holders as a thank you gift and place your business card in as the first one. Or, have your card designed as a Rolodex card.

7. If you routinely give out seasonal gifts or specialties, attach your business card. Examples: candy canes at Christmas, heart shaped containers filled with candy for Valentine's Day, or even a sandwich bag of candy with a card stapled to it. Unique Places to Put Them

8. Tuck them into the product before delivery: If you are a florist, cut a hole in it and tie a ribbon around the flowers and through the business card. If you sell gift baskets, Tuck one inside the basket before delivering it to your customer. You've seen how some restaurants staple a menu to their bags for takeout; if you use bags, staple your card to the outside of the bag.

9. Send a business card in every piece of correspondence - letters, invoices, even your electric bill. Sooner or later, those cards will be used.

10. If you are crafty, incorporate them into your designs: embellish them with rubber stamps, or blend them with other art projects. You can also mount them to greeting cards you create and send to customers and prospects.

11.When mailing out information: Take a number 10 envelope, facing you and upside down. Fold the envelope in thirds. When you turn it around, there is a little pocket to tuck your card in. Include it in the mailing. Using a colored envelope makes the presentation even more dramatic.

12. Scan your card in and use it as a graphic for when you exchange links with other websites. The other site can use your graphic as the link.

13. Place them in library books as if you used them as bookmarks. Visit bookstores place them in books related to your business.

Keeping Them Handy:

14. Use them as bookmarks so you'll always have some readily available if you meet someone at school, in the library, on the bus, or at the park where you like to read.

15. Have your spouse, family, and friends carry some of your cards with them in case they meet someone who might be interested in your product or service.

16. Wear them! Use them as nametags at meetings and conferences instead of the "Hello, my name is ..." type of tags.

17. Keep a stack of cards everywhere you might need them - in your car, your jacket pocket, your briefcase, your purse or wallet, in your planner, at home, anywhere you can think of. Then you'll always have some on hand when you meet a prospect.

When to Use Them:

18. Give them out during your personal meetings when you meet someone new: at your church, your children's soccer games, at lunch with your friends when someone brings a guest. To be more polite, you could have a personal "calling card" printed up with your information to use in these situations.

19. If you do seminars, have your participants exchange cards with each other. Have them write a compliment about the person on the back before they hand them out. Everyone will have a wealth of contacts; they will remember each other and it will also give participants a boost of confidence.

20. Ask neighborhood businesses if you may display your cards near their registers.

21. Tack them to bulletin boards at supermarkets, restaurants, retail stores and the library - anyplace that has a bulletin board.

22. Give out two cards at a time - one for your prospect or client, and one for her/him to give away.

23. Place some on the table when you leave a restaurant.

24. Agree to mail the cards of other businesspeople in the mailings you do, if they will do the same for you. Your networking circle will grow as your cards are passed around.

How Not to Use Business Cards:

25. Don't give them to a member of the opposite sex in the hopes that s/he will call you. I have a friend who was told this wouldn't work. He did an experiment for six months to prove it, and his friend was right! Sadly, not one woman called him. Although he does have a girlfriend now!


26. Some people don't give out business cards when they meet a prospective client. Instead, they send a follow- up note later with their card enclosed.

Other Types of Business Cards to Have

27. Business card CD-ROM. If you haven't seen these yet, they are a mini-sized CD that plays in any CD player and has your contact information on it, as well as an introduction to your business.

28. Email Signature. Put your contact information into a signature file for email, along with a link to your website (be sure to include the "http" in order to make it "clickable.")

29. Vcard. These are electronic business cards that recipients can click on and automatically add to their address books. Do a web search for "vcard" to find software that supports this technology. Then use it in all your emails!

30. One consulting company, which works with designers of products for people with disabilities, prints their cards in Braille. It reminds their clients how they can help them comply with disability laws. It also gets people asking for information. ******************************


Linda Elizabeth Alexander is a business writer and marketing consultant specializing in web content and sales copy.



http://www.watkinsonline.com/ddemell

Marketing Tips

Small businesses always seem to be short of cash for advertising, marketing and promotions. I don't think that will ever change. If it doesn't then there's a reason for this website. Here are a seven things you can do to keep the name out there without breaking the bank.

1. Write about your business. That's what I did, first the book idea and then the website. Good information is at a premium in today's marketplace. Can you provide a column for your local newspaper or shoppers guide? Are there local magazines who are looking for regular contributors? Can't write? See if you can make a series of note cards about your industry that cover the important parts and the news writer will write the actual story.

2. Teach a class. People who know all about your business don't take classes. Although some should. I teach classes on marketing, business cards and brochure design, website marketing, sales and customer service. They bring me customers and they provide a service to the community.

3. Hold Contests. Have slow times in your business. Pump up the sales traffic with a contest. If you're a florist, have floral design contests. Biggest flower. Ugliest flower. Tailor the contest to your business or a local event. Kids love contests and often get the parents (another name for them is Customers) involved.

4. Try low-cost ads. Just because you're on a budget doesn't mean you can advertise at all. Rather than running a single ad in the local paper, try several smaller ads in shoppers papers. Also use the classifieds. These can sometimes give you more exposure for the buck than one large single ad.

5. Don't just be one of the crowd. Find creative ways of calling attention to your business. Take samples door to door if you have a restaurant or food service. Have unusual sales or giveaways at odd times. I've mentioned Yellowstone Harley-Davidson in Belgrade, Montana, a town of about 6,000. They have a billboard on the interstate proclaiming themselves, "The Largest Harley-Davidson Dealer In Belgrade." Forget the fact they are the only Harley-Davidson Dealer in Belgrade and the only one for over 100 miles in any direction. They call attention to themselves in an outrageous way without offending anyone.

6. Have a great business card and carry them with you. Such a simple thing but most businesses never capitalize on it. If you ever have the opportunity to send me a bill, I guarantee you'll receive a check and my business card. I don't care where you are in the world you'll get my card. Water bill, electric bill, credit cards, magazine subscription, and all insurance bills. I give cards out in grocery stores and gas stations. I don't walk up to people and say, "Here take my card." I find a reason to talk to them ask a few questions, they eventually ask me, "Well, what do you do." Bingo, here's my card. They're in the glove compartment of both cars, my wallet, and a card case I try and carry with me. My wife has my cards and when she's asked, "What does your husband do?" she passes out my card.

7. Say "Thank You." Again such a simple thing. The bigger the ticket item the more a thank you is in order. Let customers know that you appreciate them spending their hard earned money on your products or service. Customers who truly feel special will send you referrals of their friends and neighbors. Write a letter (not some obvious form letter) or at the very least, make a phone call.
Remember, advertising and marketing doesn't have to cost an arm and a leg. Be smart, be creative, and do some of the things that your competition isn't.

This article may be reproduced for your non-group or organization provided it is not altered in any way and the following is attached:
©1998-2002 Eagle Marketing PO Box 271 Bozeman, MT 59771-0271http://www.smalltownmarketing.com -



http://www.watkinsonline.com/ddemell

3/27/09

Gardening Guide, Planting the Seeds of Success

Gardening Guide, Planting The Seeds of Success
By Lynsey @ Party Plan Divas


Gardening is the term we use for marketing your business for several reasons. First let's talk about what it takes to plant a Garden, and how that pertains to your business.

First, for a garden, you must have a PLAN - to those of us in Party Plan, we can call that a goal. You must first know where you are headed before you can figure out how to get there.
Then you must make sure you have the right TOOLS. Tools for planting a garden can include soil, seeds, shovel, maybe a pot.

What are the tools needed for the Party Plan Gardening?
(Giveaways, fliers, goodie bags, hostess packets). First thing you want to do is prepare your SOIL - (deciding) where you are going to go? Do you want to focus on Doctor's Offices? Churches? Day-care? Salons? Etc... Prepare a map for where you are going to plant your seeds.

Then you must use your TOOLS to Plant the seeds -
in Party Plan this is the initial contact you make with a potential client. When out Gardening your business, you are planting seeds for your success. Just like in a garden, the more seeds you plant, the more flowers you will grow.

Make sure they have enough SUNSHINE - enough information about your business, what you offer and why it is they would want to have a party.

And of course you need to WATER your garden - this is the Follow-Up. Weather it is a phone call or a simple drop-in visit, you must Water your garden for it to grow. Sure some little wildflower may pop up and call you before you call them - but to really grow your garden, you must water it.

Ok, now that we understand the reason behind the Gardening concept, we can design your Garden!

Start Gardening:

No, we don't mean digging in the dirt- this is planting seeds for your business to other women in business or other women in general.
Put together some little Gardening Bags or Baskets and get ready to go out canvassing.
Dress professionally, including an award winning smile, and get ready to talk to everyone.

Your Gardening packet should include:
benefits of hosting a party new catalog or flyer (highlight a few best sellers) current specials info on opportunity (If you'd like to make an extra $400 a month - ask me how!) samples several business cards chocolate or candy (kisses work well or smarties)
You can even have a theme for your Gardening - get flower bags and put a Hawaiian lei with it for summer time, or a holiday bag and small trinket ornament for holidays. Let your theme match your specials. The Gardening Bags should look like little gifts - after all, you Are giving a gift!!

When you walk into a business, you simply say "Hi, May I please speak to the Manager? Hi My name is:________________ and I am a local (your company) Consultant expanding my business in your area. Would it be alright for me to leave you with a bag of information and goodies for you and your employees?"
People, especially us women, love getting free stuff! It is easier to do, and can be fun - pair up with a buddy and see how many bags you can get out in a certain time.

Think of Gardening truly as planting seeds - the more seeds you plant, the more blooms you will have. Also, remember it takes some time for plants to grow - it may take a week or two before you get any response.
Do not stop Planting just because you didn't get any calls the next day - persistence and consistency is the trick to successful Gardening!!

Where to Garden:

EVERYWHERE
Hair/Nail Salons
Doctors/Dentist/Chiropractor Offices
Laundromats
Retail Stores
Tanning Salons
Restraunts after the lunch rush
Banks
Grocery Stores
Bowling Alleys
College Campuses
Teachers Lounges
Ball Parks
Bridal Shops
Children's Parks (great for moms)
Dog Groomers
Anywhere with a front door
- you could even do your neighborhood
Idea - Pick Groups (banks, salons ect) and distribute to all in a group first, or do 1 shopping center at a time.




http://www.watkinsonline.com/ddemell

Quote of the Month

I love this quote. Enjoy.

Quote of the Month


Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does.
~Steuart Henderson Britt




http://www.watkinsonline.com/ddemell

Business "Re-Start" After Moving

Business ‘re-start’ after moving to a new community

Spring is officially here, and not only are the tulips and daffodils beginning to sprout from the ground but so are the FOR SALE signs around the neighborhood.
Despite the current economy, spring is still the time when many families put homes on the market and make the decision to move.
Whether you are moving 30 minutes, 30 miles or across the country there will be an impact on your business. Moving doesn’t mean that it’s time to close up shop. Think of it more as opening a new branch office.
All it takes is a little advance planning and forethought.

BEFORE YOU MOVE – first things first.

Time for a board meeting. Let your spouse know how important your business is to you and ask for his support. It is important that you are both on the same page with this.

Re-evaluate your current goals. If adjustments are necessary, give yourself permission to make them. Any move will have some impact on your business and that is OK!

Devise an action plan for moving. Make a list and use it!

Your personal business

Follow up on current leads. Book and hold as many parties as possible in order to get your sales volume up as high as you can.

If you don’t have team members in your current area, use these parties as a tool to recruit new consultants. That way, you will be able to pass your existing local customer base on to them. Having a head start on a customer base is often the ‘nudge’ that someone needs to say ‘yes’ to the business opportunity.

As you work parties and let customers know that you are moving, get the names and numbers of anyone they know who lives in or near the area you will be moving to.

If you have inventory and old samples, hold a MOVING SALE.

Keep catalog and internet only buyers as your customers. You are easily able to service them from your new home town.

If you know anyone in your new area, offer them an extra discount if they agree to be your ‘First Hostess’.

Network with the realtor in your new town to get a head start on rebuilding a new customer base.

Subscribe to the local newspaper in your new area to look for business leads.

Contact friends via social networking internet sites (Facebook, Twitter) to get referrals in your new area.

See if you can find a booth in your new area to work. If there are already other consultants from your company there – give them a call to see if they need any help working shifts for booths they have organized.


Team Building

If you already have a team in the area you are leaving, pass on hostess leads (with the hostess’ permission) to your stronger team members.

Take someone from your team to each of your parties before you leave so that the guests there can meet that consultant as she will take over servicing these folks.

Consider focusing your recruiting efforts on helping your local team build their teams so that you leave a strong organization behind.

Set up meetings with your team via free teleconferencing services.

Details, details, details…

As soon as you have your new address, get new business cards and a new stamp made.

Find out from your home office how many other consultants are in your new area. If there are a lot, that is great – it means people will be familiar with your product. If there are a few, that is great – there’s plenty of room to grow.

Get the names and numbers of other managers in your new area and ask permission to attend their local meetings.

Establish a new phone line as soon as possible for your business.

Have your old phone number forward calls to your new number.

AFTER YOU HAVE MOVED – first things first!

Certainly your kitchen and children’s bedrooms are an unpacking priority. BUT, make sure you get your office area functional within your first several days in your new home!

Get your new life in place as quickly as possible. Find a church, activities for the children, an exercise class, a bible study – all these things will help you begin networking quickly.

If you have small children, begin the process of finding baby sitters as soon as possible.

If something in your ‘old’ business wasn’t working – here’s a new chance for a fresh start!

Attend a local company meeting (with their permission) and contribute in a positive way.

Prospect for new business!

Be proud of what you do and speak highly of the company you represent. Make eye contact, smile and take your enthusiasm with you wherever you go.

Join at least one organization in your area. A newcomers or leads group is a great way to get started.

Submit a press release about your ‘new’ business to the business section of the local newspaper.

Go to the local coffee shop and hang out for a while to meet new people.

If you have small children, take them to a local fast food restaurant with a play area for lunch and meet some of the other parents in the area.

Keep fliers, catalogs and business cards in your car at all times.

Leave old catalogs everywhere you go. Put a sticker on the front that says, ‘Looking for a fun way to make money flexibly? Call me to receive more information and a current catalog."

Offer your services as a speaker to local Women’s Organizations.


Your Personal Business:

Ask for help from everyone you meet to get your new business started. ASK FOR REFERRALS!

Host and open house or a mystery hostess event and invite all your new neighbors.

Offer some new hostess specials to the first couple of people who help you get your business rolling by hosting a party.

Service your catalog customers from your old town by offering a special via email to them.

Set up fundraisers with local organizations and hospitals.

Check with the local chamber of commerce and newspapers for vendor fairs.

Call the largest employer in town and see if they will let you do a lunchtime set up.


Building a team in your new town:

Make recruiting a priority. The enthusiasm of new team members will be motivating for you and will help you get better connected in your new community.

Be realistic. Remember it takes time to begin again – but getting a fresh start can be exciting!

And you have a wonderful tool – your business – to help get you out and meeting new friends in your new community! Good luck!


Thanks for respecting our copyright by including our company information when you share these tips with others.Copyright 2009 by The Success Factory All Rights Reserved



http://www.watkinsonline.com/ddemell

3/14/09

7 Things You Can Do to Keep Your Name Out There

Small businesses always seem to be short of cash for advertising, marketing and promotions. I don't think that will ever change. If it doesn't then there's a reason for this website. Here are a seven things you can do to keep the name out there without breaking the bank.

1. Write about your business.
That's what I did, first the book idea and then the website. Good information is at a premium in today's marketplace. Can you provide a column for your local newspaper or shoppers guide? Are there local magazines who are looking for regular contributors? Can't write? See if you can make a series of note cards about your industry that cover the important parts and the news writer will write the actual story.

2. Teach a class.
People who know all about your business don't take classes. Although some should. I teach classes on marketing, business cards and brochure design, website marketing, sales and customer service. They bring me customers and they provide a service to the community.

3. Hold Contests.
Have slow times in your business. Pump up the sales traffic with a contest. If you're a florist, have floral design contests. Biggest flower. Ugliest flower. Tailor the contest to your business or a local event. Kids love contests and often get the parents (another name for them is Customers) involved.

4. Try low-cost ads.
Just because you're on a budget doesn't mean you can advertise at all. Rather than running a single ad in the local paper, try several smaller ads in shoppers papers. Also use the classifieds. These can sometimes give you more exposure for the buck than one large single ad.

5. Don't just be one of the crowd.
Find creative ways of calling attention to your business. Take samples door to door if you have a restaurant or food service. Have unusual sales or giveaways at odd times. I've mentioned Yellowstone Harley-Davidson in Belgrade, Montana, a town of about 6,000. They have a billboard on the interstate proclaiming themselves, "The Largest Harley-Davidson Dealer In Belgrade." Forget the fact they are the only Harley-Davidson Dealer in Belgrade and the only one for over 100 miles in any direction. They call attention to themselves in an outrageous way without offending anyone.

6. Have a great business card and carry them with you.
Such a simple thing but most businesses never capitalize on it. If you ever have the opportunity to send me a bill, I guarantee you'll receive a check and my business card. I don't care where you are in the world you'll get my card. Water bill, electric bill, credit cards, magazine subscription, and all insurance bills. I give cards out in grocery stores and gas stations. I don't walk up to people and say, "Here take my card." I find a reason to talk to them ask a few questions, they eventually ask me, "Well, what do you do." Bingo, here's my card. They're in the glove compartment of both cars, my wallet, and a card case I try and carry with me. My wife has my cards and when she's asked, "What does your husband do?" she passes out my card.

7. Say "Thank You."
Again such a simple thing. The bigger the ticket item the more a thank you is in order. Let customers know that you appreciate them spending their hard earned money on your products or service. Customers who truly feel special will send you referrals of their friends and neighbors. Write a letter (not some obvious form letter) or at the very least, make a phone call.
Remember, advertising and marketing doesn't have to cost an arm and a leg. Be smart, be creative, and do some of the things that your competition isn't.

This article may be reproduced for your non-group or organization provided it is not altered in any way and the following is attached:
©1998-2002 Eagle Marketing PO Box 271 Bozeman, MT 59771-0271
http://www.smalltownmarketing.com -




http://www.watkinsonline.com/ddemell

The "3 A's of Prospecting Mastery"

You know, not a lot of people really know this, but there are just 3 simple things you need to understand to be an online Prospecting Master,
and having the effortless skills at your fingertips to allow you to identify EXACTLY the right prospects for your business and then approach them on-line, calmly and confidently, secure in the knowledge that your Mastery means THEY will soon be asking YOU about your business
and selling it to themselves.

No "hard sell", no objections, no rejection... I mean how CAN they object when talking about your business was THEIR idea?

And the 3 simple things? I call them the "3 A's of Prospecting Mastery"

ASK.
The key to success in life is asking questions. It's often said that your level of success in life is determined by the quality of the questions you ask.
And I think this is true. Because too many network marketers are prospecting in dull, lifeless, INEFFECTIVE ways. Once they've done
the rounds of friends, family, and acquaintances, they're reduced to approaching strangers they know nothing about. The result?

Rejection after rejection after rejection. No wonder so many network marketers are demoralized and fed up with the business!
So smart and savvy network marketers see what they're doing isn't working and ask themselves "How can I do this better?".

The answer?
Do something DIFFERENT. Yes, doing "different" is often an uncomfortable thought. But that's OK. It's just "growing pains".

ACQUIRE.
So, we've asked the questions - the right questions. And now we need to seek the answers. The RIGHT answers.
So we do our research and acquire the necessary skills and knowledge.
Guess what?

This can be uncomfortable, too. Because you have to DO something. Take action NOW! But don't worry - it's more of those "growing pains" again. They'll soon go, and then you'll wonder what you were worried about.

APPLY.
All the good ideas, knowledge and skills in the world won't do you any good at all if you don't apply them.
This is "crunch" time, "put your money where your mouth is" time. And, sadly, it's the time when people are most likely to give up... by not
starting. I mean, if they haven't STARTED the new way of doing things... they can't be said to have failed, can they?

Success in network marketing is as simple as that.

ASK the questions, ACQUIRE the knowledge and the skills... and then APPLY what you've discovered.







http://www.watkinsonline.com/ddemell

3/11/09

Taking Great Pride in Your Industry

And Your Company


Success in this business is directly related to your ability to create awareness and prospect for both customers and business builders. Your success to prospecting and sponsoring with results is directly related to your mindset.

How do you feel about what you have to offer with your Watkins business? Do you take pride in the product and service you have to offer? Is this a part-time career or full-time career or a hobby that you can’t fit into your busy schedule? As the old cliché goes, “treat your business like a hobby, you’ll achieve hobbyist results. Treat it like the million dollar business that it has the potential to be, and it will become that million dollar business.”


We are blessed for being involved in an industry that has made a significant difference to billions of people – entrepreneurs and customers alike. Additionally, we at Watkins are truly blessed to be part of a company with such a great sense of pride and heritage. I was buying shoes at the mall just last week and chatting it up with a customer in the store. When I had mentioned I was with Watkins, her response was, “Watkins! Wow! Watkins is an institution!” She’s right! Watkins has such a great reputation for quality. It truly sells itself.


If you haven’t realized it already, here are some realities to help you develop the mindset you need to expand your horizons with your Watkins business.


Direct Sales Industry Facts:


o 85 billion dollar industry

o Growth has doubled over the past decade.

o Over 12 million people involved; 290 million are not – HUGE POTENTIAL!

o An average of 2,700 distributors are recruited daily in the US alone.

o An estimated additional influx of 20 million directs sellers in the next decade.

o 55% of the North American public has purchased goods/services through the direct sales industry.


Why Do People Need Watkins?


o Average American household has a credit card debt of $8,367—up 160% in the last decade.

o Most American households can only afford to pay the monthly minimum amount due. Based on that level of payment, it will take approximately 43 years to pay off the average credit card debt.

o For every dollar earned, the average American has $1.15 in debt (not enough for vacations, let alone retirement or college tuition).

o Most Americans are dependent on Social Security for retirement – how scary is that?

o Cost to raise one child till the age of 18 in the US is $190,000.

These are some very convincing reasons to focus on sharing the Watkins Opportunity. There is no better time than the present to take full advantage of what you have at your fingertips. Your Watkins business is your opportunity to give back, to make a difference to everyone you know and meet.




http://www.watkinsonline.com/ddemell

Be Passionate About Your Profession

Be Passionate About Your Profession
There’s So Many Reasons to be Passionate about your Profession!



There are just so many reasons to be excited and passionate about what we do. The following are some direct selling and consumer trends that I wanted to share with you. I’m convinced we’re at the right place, and the right time is now.



USA Today recently published an article on direct sales that stated the following:



· “Today’s consumers require something more than an attractive shelf display – and they’re turning to direct selling to fill the bill. Consumers are responding in droves – more than $30 billion in products and services are sold through direct selling each year.”

· “The best shopping experiences are those shared with friends.”

· “Consumers attending home parties don’t encounter parking problems, they are greeted warmly as soon as they enter the door, a friendly salesperson is available whenever needed, and customers have the luxury of trying out products in a comfortable home setting – that’s a shopping experience unmatched anywhere else.”



The Canadian Gift & Trade Association conducted a consumer survey and shared the following results with their members.



Favorite things about shopping in stores during the holidays:



· Being able to touch and try out merchandise

· Festive atmosphere

· Shopping with friends

· Wide assortment of merchandise

· Getting good gift ideas

· Tasting/sampling foods and desserts

· Helpful ideas from knowledgeable store employees


Biggest complaints about holiday shopping:



· Long lines at the cash register

· Too few employees to help during transactions

· Out of stock items

· Inattentive customer service

· Employees who don’t know the merchandise


If I didn’t know better, I’d think Watkins commissioned the CGTA to conduct this survey for us. The results look as if they’ve been “peppered.” Not a chance. These are real consumer trends and they all point to Watkins’ growth.





http://www.watkinsonline.com/ddemell

A Tradition Remembered

Arnold Herman with the house he built using his Watkins earnings.

"Arnold Herman, Lena, Wis.



Margaret and Lon LeFebre, Watkins Associates from Lena, Wisconsin, recently recounted their memories of Arnold Herman, a Watkins Salesman from 1904 to 1952 to Watkins Archivist John Goplen:

Arnold was also from Lena, Wisconsin. Margaret and Lon remember him and his wagon, or an old Ford Model A in later years, from when they were children and Arnold would come calling on their parents. When Arnold retired in 1952 he was the oldest living Watkins dealer in point of service. Arnold died in 1970 at age 92, but the mark he left on this world can now be heard in the voice of Margaret and Lon as they carry on the tradition of selling Watkins to their many loyal customers in the same community that Arnold did 100 years ago.

Arnold Herman's wagon now sits in the Watkins Museum and was bought in Winona, Minnesota from the Winona Carriage Company.


Photobucket






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