The other day I dialed in on a conference call. The speaker – a 10 year veteran with the company – was earning tons of money and promised to share the "words" that he used to introduce the business to people. I, like the rest of you, always am interested in the scripts that people use and so, despite the fact that it was a 10pm call (past MY bedtime), I sat poised and ready to take down his words of wisdom.
45 minutes into the call, I hung up the phone. The guy was still talking but I could listen no longer. As I stared at my blank piece of paper I was completely and utterly frustrated. The guy had spent the entire time "sharing" his success story – every single "up" and "down" of his direct sales career. Now I know that for some, hearing that everyone has good results and wipe-outs, can be an encouragement; I for one was disappointed at having spent all that time on the phone not getting what I’d been promised.
Jim Rohn says, "You can always get more money, but you can never get more time."
Be respectful of the time you spend talking to people about the business and during your presentations. We LOVE what we do, we LOVE our products and we could talk about them FOREVER.
However, most people have about a 30-45 minute attention span or less. Keep this in mind when doing your parties and your recruiting appointments. It can be tempting, especially when things are going well, to go on and on about our business. Be professional.
While it is good to share a bit about your success, don’t get carried away. Work within the parameters that you have set in advance. If you have promised a 30 minute party presentation, ask a guest to volunteer to give you a 5 minute warning before the 30 minutes are up.
If you have promised a 45 minute recruiting appointment, take an egg timer with you if you have to. I have a friend who carries a big alarm clock with her to all her trainings and sets it on the podium right in front of her when she is speaking. When she tells you she is talking for 15 minutes, that’s what she does, no more, no less. It is better to leave someone wanting more, than to drown her with too much information.
Copyright 2009 by The Success Factory All Rights Reserved
http://www.watkinsonline.com/ddemell
1 comments:
Wow you lasted 45 minutes, I'd have hung up after 15. I have extremely short attention span, I want the info and want it NOW lol
Keeping things short & simple (in writing or verbally) is best route to go :)
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